Active Learning Opportunities

Public Relations

academics publicrelations
The Communication curriculum integrates scholarly analysis of communication with the development of professional skills in electronic media, public relations, news editorial and professional communication. The professional competence sequence in Public Relations includes:
  • COM 200 (Understanding Media)
  • COM 205 (Communication and Human Behavior)
  • COM 210 (Media Writing)
  • COM 330 (Advanced Media Writing)
  • COM 363 (Technical Communication and Research Methods)
  • COM 381 (Principles of Public Relations)
  • COM 383 (Public Relations Campaigns)
  • COM 390 (Communication Law and Ethics)
  • COM 497 (Senior Seminar)
Two sociopolitical courses:
  • COM 320 (Comparative Media Systems)
  • COM 340 (Small Group Communication)
  • COM 350 (Interpersonal Communication)
  • COM 351 (Intercultural Communication)
  • COM 352 (Women, Minorities and Media)
  • COM 353 (Politics and the Press)
  • COM 354 (Gender and Film)
  • COM 355 (Communication and Social Change)
  • COM 361 (Principles of Performance)
  • COM 385 (Principles of Television Production)
  • COM 386 Communication in Culture)
Three hours of COM electives and a newspaper practicum.

Support courses:
  • ART 395 (Graphic Design for Desktop Publishing) and one of the following ENG 382 (Business Communication), a foreign language course, a computer science or MIS course.

Special Features/Unique Programs:

Our students experience an integrated curriculum with five areas of specialization, programs assessed annually and guided by an advisory board of media professionals, an array of the latest technological resources and internship and service opportunities on campus and in the community. Communication technology includes: the multimedia editing lab, the field production lab, the graphic design and publishing lab and classes at NBC affiliate WGEM-TV.

Community internships include: television affiliates of NBC, CBS, the WB, and FOX, several radio stations, public relations firms such as Media Development and Meyer Polleck and Justice Publications and web publishers.

More About Computer Sciences & Computer Information Systems